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Uganda scoops Gold Medal at Indaba Tourism Fair…

JOHANNESBURG – Uganda’s tourism industry overcame a major visa ‘scandal’ to win Gold in the Southern African Development Community and Africa category at the Africa Travels Indaba Tourism Fair.

This is the third time that Uganda has been recognised by Indaba, the third most important tourism exhibition in the world after Internationale Tourismus-Börse Berlin (ITB-Berlin) and World Travel Market (WTM) in London, having previously emerged top in 2015 and 2016.

Uganda has also previously emerged among the best exhibitors at tourism expos such as ITB Berlin, the Bird Fair in London, UK in 2017 and the Kenya Tourism expo, among others.

According to Lilly Ajarova, the UTB CEO, the latest win shows that Uganda is now positioning itself to take its rightful place as a leading tourist destination in Africa and the world.

Ms. Lilly Ajarova, the UTB CEO speaks to tourists at Serena Hotel Kigo recently. (PHOTO/JAVIRA SSEBWAMI)

“We put a lot of work into our exhibition stall to ensure that it captures all elements of tourism in our country; that is wildlife and cultural heritage, whilst also ensuring that the spacing would enable close interaction with our visitors,” she explained.

“We are elated to have won gold as the best exhibitor at this year’s Indaba fair. This is true testament to Uganda’s immense natural endowment and also shows that the world is appreciating our tourism potential. This therefore calls for concerted efforts to market our country to the world because we offer the most complete tourist experience.”

Some of the government agencies attending the 2019 event include; Kampala Capital City Authority, Uganda Wildlife Authority and Civil Aviation Authority.

Private tour operators include; Bantu Africa Travel, Parkview Safaris and Lodges, Speke Uganda Holidays, Nkuringo Safaris Ltd, Asyanut Safaris and Incentives, Uganda Safari Chapter, Abacus African Vacations, East African Vacations, and Ngamba Island Chimpanzee Sanctuary and Chimpanzee Trust.

Uganda’s stands have always had increased activity at many of the global exposin which it takes part and received accolades for its creative showcase and engagement.


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